Hologic Westford, MA, USA
Sep 03, 2019Full time
Event Specialist Westford, Massachusetts, United States NEW Marketing At Hologic, we’re an innovative medical technology company that enables healthier lives everywhere, every day. We are also a company that prospers and grows, which is why we’ve been able to expand our offerings to empower even more people and champion women’s health What powers our growth across Breast & Skeletal Health, Diagnostics, GYN Surgical and Medical Aesthetics Solutions is also what differentiates us: the exceptional and clinically proven capacity of our products to detect, diagnose and treat illnesses and other health conditions earlier and better. This clinical superiority creates high expectations, which we fulfill by continually challenging ourselves to improve health through better technology, education and market access. None of this would be possible without the talent and passion of our employees. Together, our expertise and dedication to developing and sharing more robust, science-based certainty drives our global presence and a promising pipeline that responds to the unmet health and wellness needs of women, families and communities. While we focus on women’s health and well-being, we are committed to having an even broader benefit on the world. Together, we advocate for better health and wellness through solutions that provide ever greater certainty and peace of mind. The Event Specialist may be responsible for a wide array of nationwide tradeshows, planning and executing workshops for the sales team and all corporate sales training and activities. Coordination is required for seminars, conferences, tradeshows and events. Provides preliminary negotiation and review of contracts and other documents and serves as the liaison between event registrants, attendees, sales representatives, vendors and speakers. The Coordinator position must apply robust tracking and follow-up to ensure that all event details are managed. The Coordinator is responsible for resolving problems and issues Duties & Responsibilities: Executing workshops, trainings & seminars throughout the year Work closely with other event specialists to plan and execute seminars and tradeshows. Travel required to some of these events Work closely with creative services, regional sales managers and sales representatives to plan, create, schedule, and execute event promotions, e.g., eBlasts, direct mailings, invitations and social media posts, tradeshow videos, etc. Prepare name tags, marketing materials, manuals, confirmation packages, registration lists, etc. Maintain Salesforce registration data base and provide reports to sale reps (dependent on the type of event) Negotiate contracts with seminar venues, vendors and service providers Quarterly travel to manage onsite logistics with venue and regional sales staff for seminars and other events (required travel for back-up and peak periods) Total travel: 25% nationwide Manage individual event budget with other team members for monthly reporting and report in numbers to the appropriate Sr. Event Specialist Coordinate all seminar logistics: management of manuals, literature, marketing materials, PowerPoint presentations, a/v, electrical, catering and shipping Working with internal team to distribute leads/seminar registrants/attendees to sales reps working Compile lead lists from Salesforce for promotional campaigns Work with product managers to keep product materials, promotional materials, seminar manuals and presentations current May be responsible for corporate events credit card master billing management - invoice and expense tracking and reconciliation Post quarterly seminar and tradeshow schedule to events Web page with other team members Maintain seminar speakers contact information Familiarity with seminar guidelines and ability to communicate them to physicians and sales representatives 25% travel required, including overnight and weekends. Qualifications: 3-5 years of event experience This individual must demonstrate excellent problem solving, analytic, communication and interpersonal skills. Must have extensive Microsoft office skills specifically Excel and PowerPoint Data base/CRM experience e.g., ACT, Salesforce, Cvent Excellent verbal and written communication skills Proficiency tracking and managing budgets Highly organized with attention to detail and a sense of urgency Strong event planning and logistics experience Ability to work under pressure and tight deadlines in fast-paced environment Education and Experience Requirements : BS/BA Degree (concentration in business, marketing or communications a plus) 3-5 years of work experience preferably in events or in an industry where job responsibilities required for this position carry over Agency and Third Party Recruiter Notice: Agencies that submit a resume to Hologic must have a current executed Hologic Agency Agreement executed by a member of the Human Resource Department. In addition Agencies may only submit candidates to positions for which they have been invited to do so by a Hologic Recruiter. All resumes must be sent to the Hologic Recruiter under these terms or they will not be considered. Hologic, Inc. is proud to be an Equal Opportunity Employer inclusive of disability and veterans.